Innovation and imagination are subjects that are in the forefront of most industries today, and the spa industry is no exception. In times of crisis, where we see the emergence of the new order, it is …
Spas and Treatment Menu Engineering
Creating the right menu for your customers is an essential ingredient of the success surrounding any spa. Menu engineering is the art of implementing such a menu. This post takes into consideration …
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Spas and Hospitals: A Fruitful Collaboration?
Lately, we have written extensively about the evolution of the spa industry and the current challenges and opportunities we have ahead of us. In particular, our posts have introduced the …
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How Important are the Brands of Product House Companies in a Spa Operation?
Considering the enormous amount of attention that hoteliers, spa owners, managers and directors pay to the brand of a product house, we as spa consultants are constantly faced with the challenge of …
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Consulting Services and the Spa Industry
There is no doubt 2012 will be another challenging year for most industries, and the spa sector is no exception. Spas will not only need to come up with more innovative business models but will also …
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The Challenges of the Spa Industry
The challenges the spa industry faces today are numerous. Many of them are a consequence of the way the sector has evolved in recent years. Although spas becoming mainstream is faced …