As the year comes to an end, we would like to unveil our most popular posts of 2012. It is interesting to note that our top four articles are closely related to the increasing cohesion of the …
Revisiting Top Health and Travel Trends in 2012
This month, we are featuring a series of posts where we will look at the most important trends surrounding the spa and wellness industries. In particular, we will discuss the trends that …
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5 Way Hotel Spas Can Seize External Guests
In our previous post, we introduced some of the sales activities that hotel spas can implement in order to improve their capture rate activities. This week, we are sharing additional ideas that …
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Hotel Spas and the Implementation of Inhouse Guest Capture Rate Activities
This week, we are sharing additional marketing tips and insights. In our previous posts, our marketing discussion was focused on the bigger picture and trying to understand and reach out to our …
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Spas and The Consumer Decision Journey
In our previous post, we compared two different marketing models: The traditional funnel purchase and the Consumer Decision Journey (CDJ). Considering the comprehensiveness provided by the …
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Choosing the Right Marketing Strategy for your Spa
In previous posts, we have stressed the importance of bringing effective marketing into our industry. We would like to share with you some useful insights regarding this topic in our …
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